Privacy policy

1. Scope of privacy policy

This privacy policy at https://beedu.ch applies to the website, web shop and all other services that are offered.

Swiss data protection law (DSG) applies. Any additional applicable law from the European General Data Protection Regulation (GDPR) is specifically referred to.

2. Processing of personal data; type, purpose and their use

When visiting the website

When you access our website, information is temporarily stored in so-called log files on our server. This is information that your device's browser sends automatically. Namely:

IP address of the contacting device
Date and time
URL of the page accessed
Referrer URL
Browser and other device information
Data necessary for transmission security, troubleshooting and improvements

The data mentioned will be processed by us for the following purposes:

Connecting to the website
Use of our website
System security and stability

The data processing takes place at your request and is necessary in accordance with Art. 6 Para. 1 Sentence 1 Letter b GDPR for the stated purposes for the fulfillment of the contract and pre-contractual measures or you have in accordance with Art. 6 Para. 1 Sentence 1 lit. a GDPR you have given your consent to the data processing described because you have accessed the website.

When you contact us or enter into a contract

If you conclude a contract with us, the following data will be collected:

Last name, first name, address, date of birth, mobile number
Information about orders placed
Information about purchases, services

The data processing takes place at your request and is necessary in accordance with Art lit. a GDPR you have given your consent to the data processing described.

3. Transfer of data to third parties (including joint controllers and data processors)

We use external service providers (processors), e.g. B. for web hosting. A separate order data processing contract has been concluded with the relevant service providers to ensure the protection of your personal data. It may also be necessary to send the data to the following categories of recipients:

other customers;
Suppliers and business partners;
authorities and courts if applicable.

4. For contract processing

As far as this is legally permissible in accordance with Article 6 Paragraph 1 Sentence 1 Letter b GDPR and is necessary for the processing of contractual relationships with you, your personal data will be passed on to third parties. This includes, in particular, the transfer to shipping companies for the purpose of delivering the goods you have ordered and the transfer of payment data to payment service providers or credit institutions in order to carry out a payment transaction. The data passed on may be used by third parties exclusively for the purposes mentioned.

5. Cookies

We use cookies (session cookies as well as temporary and permanent cookies) on our website. These are small files that your browser automatically creates and that are stored on your device (laptop, tablet, smartphone, etc.) when you visit our site. A cookie does not always mean that we can identify you.

The use of cookies serves, on the one hand, to record the frequency of use, number of users and behavior on our website, to increase the security of website use and to make our information offering user-friendly. As soon as you leave the website, these cookies are automatically deleted.

In addition, to optimize user-friendliness, we also use temporary cookies, which are stored on your device for a specific period of time. If you visit our site again to use our services, it will automatically be recognized that you have already been with us and what entries and settings you have made so that you do not have to enter them again.

The legal basis for data processing is Article 6 Paragraph 1 Sentence 1 Letter f GDPR. Our legitimate interest follows from the operation of the website.

You can configure your browser setting so that no cookies are stored on your computer. Completely deactivating cookies may mean that you cannot use all of the functions of our website.

By continuing to use our website and/or agreeing to this data protection declaration, you agree that cookies are set by us and that personal usage data is collected, stored and used, even after the end of the browser session. You can revoke this consent at any time by activating the browser preference to refuse third-party cookies.

6. Analysis tools

Google Analytics

Our website uses the web analysis service Google Analytics from Google Inc., USA. Google Analytics uses cookies (see under Cookies). These enable an analysis of the use of our website, including IP addresses, by Google in the USA. We would like to point out that Google Analytics on this website has been expanded with the code “gat._anonymizeIp();” to ensure anonymized collection of IP addresses (so-called IP masking). If anonymization is active, Google shortens IP addresses within member states of the European Union or in other contracting states to the Agreement on the European Economic Area, which is why no conclusions can be drawn about your identity. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. Google uses the information collected to evaluate the use of our websites for us, to prepare reports for us and to provide us with other related services. Find out more at www.google.com/intl/de/analytics/privacyoverview.html , in particular regarding the option to deactivate Google Analytics under http://tools.google.com/dlpage/gaoptout?hl=de.

The legal basis for data processing is Article 6 Paragraph 1 Sentence 1 Letters a and f GDPR.

Hotjar

Our website uses Hotjar's service to improve user experience. Hotjar Ltd. Hotjar Ltd. is a European company based in Malta (Hotjar Ltd, Level 2, St Julians Business Centre, 3, Elia Zammit Street, St Julians STJ 1000, Malta, Europe). Mouse clicks as well as mouse and scroll movements can be recorded. Keystrokes made on this website can also be recorded. Personalized information is not included. Hotjar uses a tracking code to collect and transmit your data. As soon as you visit our website, the Hotjar tracking code automatically collects the data based on your activity and stores it on the Hotjar servers (located in Ireland). In addition, the cookies placed on your computer or end device by the website also collect data. For more information on how Hotjar works, visit this page: www.hotjar.com/privacy.

If you would like to object to the collection of data by Hotjar (opt-out), please click here: www.hotjar.com/opt-out.

7. Social media presence

We use the social plug-ins below on our website to make our company better known. The underlying advertising purpose is to be viewed as a legitimate interest within the meaning of Article 6 (1) (f) GDPR. The responsibility for data protection-compliant operation must be ensured by the respective provider. Data processing in connection with these plug-ins takes place with your consent when you use these plug-ins.

If you use the services of these social networks independently or in connection with our website, the social networks evaluate your use of the plug-in. In this case, information will be forwarded to social networks via the plug-in.

Facebook

Our website uses plug-ins from the social network Facebook, which is offered by Facebook Inc. The Facebook plug-ins are marked with a Facebook logo or the addition “Like” or “Share”. You can find an overview of the Facebook plug-ins and their appearance under https://developers.facebook.com/docs/plugins.

If you access a page on our website that contains such a plug-in, your browser establishes a direct connection to Facebook's servers. The content of the plug-in is transmitted directly to your browser by Facebook and integrated into the page.

Through this integration, Facebook receives the information that your browser has accessed the corresponding page on our website, even if you do not have a Facebook profile or are not currently logged in to Facebook. This information (including your IP address) is transmitted from your browser directly to a Facebook server in the USA and stored there.

If you are logged in to Facebook, Facebook can directly assign your visit to our website to your Facebook profile. If you interact with the plug-ins, for example by clicking the “Like” button, this information is also transmitted directly to a Facebook server and stored there. The information will also be published on your Facebook profile and shown to your Facebook friends.

For the purpose and scope of data collection and the further processing and use of the data by Facebook as well as your related rights and setting options to protect your privacy, please refer to Facebook's data protection information: www.facebook.com/policy.php.

Twitter

Plug-ins from the short message network Twitter Inc. are integrated into our website. You can recognize the Twitter plug-ins (“Twitter” button) by the Twitter logo and the addition “Twitter”. When you access a page on our website that contains such a plug-in, a direct connection is established between your browser and the Twitter server. Twitter thereby receives the information that you have visited our site with your IP address. If you click the Twitter button while you are logged into your Twitter account, you can link the content of our pages to your Twitter profile. This allows Twitter to assign your visit to our pages to your user account.

We would like to point out that as the provider of the pages, we have no knowledge of the content of the transmitted data or its use by Twitter. More information can be found here: http://twitter.com/privacy.

Plugins from the social network LinkedIn Corporation, USA, are installed on our website. You can recognize the LinkedIn plug-in (“LinkedIn Recommended” button) by the LinkedIn logo. When you access a page on our website that contains such a plug-in, a direct connection is established between your browser and the LinkedIn server. LinkedIn thereby receives the information that you have visited our site with your IP address. If you click the LinkedIn button while you are logged into your LinkedIn account, you can link the content of our pages to your LinkedIn profile. This allows LinkedIn to assign your visit to our pages to your user account. We would like to point out that, as providers of the pages, we have no knowledge of the content of the data transmitted or how it is used by LinkedIn. For more information, see: www.linkedin.com/legal/privacy-policy.

XING

Plug-ins from the social network XING SE are installed on our website. You can recognize the LinkedIn plug-in (“XING” button) by the XING logo. When you access a page on our website that contains such a plug-in, a direct connection is established between your browser and the XING server. LinkedIn thereby receives the information that you have visited our site with your IP address. If you click the XING button while you are logged into your XING account, you can link the content of our pages to your XING profile. This allows XING to assign your visit to our pages to your user account. We would like to point out that, as providers of the pages, we have no knowledge of the content of the data transmitted or how it is used by XING. For more information, see: www.xing.com/app/share?op=data_protection.

Google Maps

Google Maps services are used on our website (e.g. in-screen or via interfaces/API). Google LLC, USA, may therefore process information about your actual location. Google uses various technologies to determine location, such as IP addresses, GPS and other sensors, which provide Google with information about nearby devices, Wi-Fi access points or cell towers, for example.

The purpose and scope of data collection and the further processing and use of the data by Google as well as your related rights and setting options to protect your privacy can be found in Google's data protection information at https://policies.google.com/privacy?hl=de&gl=de.

By registering for the newsletter and confirming receipt of the newsletter (double opt-in), the following personal data will be processed: last name, first name, email address. The data is processed for the purpose of authenticating the registrant when registering and sending the registrant a newsletter and determining whether and when they have opened this and individual articles on it.

The data you enter for the purpose of subscribing to the newsletter will be processed by our provider. This data is processed exclusively on the basis of your consent. You can revoke this consent at any time, for example via the “unsubscribe” link in the newsletter. The data processing operations that have already taken place remain unaffected by the revocation. When we send newsletters using our provider, we can determine whether a newsletter was opened and which links were clicked.

8. Place of processing

We store and process your personal data primarily in Switzerland and the EU. We can also transfer your personal data to recipients in countries outside of Switzerland or the EU.

9. Cross-border disclosure in third countries without an adequate level of data protection

We transfer data to such countries based on standard contractual clauses or legal exceptions. If data is transferred to a recipient outside the EEA, an appropriate level of data protection for the foreign transfer is ensured by appropriate security measures. If you have any questions about such data protection contracts based on the EU standard contractual clauses or if you would like more information about further security mechanisms and security measures for data transfer to third countries, please feel free to contact our data protection officer. Link to standard contractual clauses:

https://ec.europa.eu/info/sites/default/files/1_de_annexe_acte_autonome_cp_part1_v3.pdf

With regard to data transfer to the USA, we rely on the EU-U.S. Privacy Framework, which has been in force since July 10, 2023.

10. Your rights

You have the right:

To request information about your personal data processed by us. In particular, you can obtain information about the purposes of processing, the category of personal data, the categories of recipients to whom your data has been or will be disclosed, the planned storage period, the existence of a right to rectification, deletion, restriction of processing or objection, the existence of a Right to complain, the origin of your data, if it was not collected by us, as well as the existence of automated decision-making including profiling and, if necessary, meaningful information about its details (Article 15 GDPR). If the effort is disproportionately high, we reserve the right to request proof of identification from you in advance and to cover the actual costs.
To immediately request the correction of incorrect or complete personal data stored by us (Art. 16 GDPR).
To request the deletion of your personal data stored by us, unless the processing is necessary to exercise the right to freedom of expression and information, to fulfill a legal obligation, for reasons of public interest or to assert, exercise or defend legal claims (Art. 17 GDPR).
To request the restriction of the processing of your personal data if you dispute the accuracy of the data, the processing is unlawful but you refuse its deletion and we no longer need the data but you use it for assertion, exercise or defense of legal claims or you have objected to the processing in accordance with Art. 21 GDPR (Art. 18 GDPR).
To receive your personal data that you have provided to us in a structured, common and machine-readable format or to request that it be transmitted to another person responsible (Art. 20 GDPR).
To revoke your consent to us at any time. This means that we are no longer allowed to continue the data processing based on this consent in the future (Art. 7 Para. 3 GDPR).
To complain to a supervisory authority (see below) (Art. 77 GDPR).

11. Right to object

If your personal data is processed on the basis of legitimate interests in accordance with Art. 6 Paragraph 1 Sentence 1 Letter f of the GDPR, you have the right to object to the processing of your personal data in accordance with Art exist that arise from your particular situation or that the objection is directed against direct advertising. In the latter case, you have a general right to object, which we will implement without specifying a special situation.

12. Data security

Your data is protected within the company using SSL encryption and organizational measures (TOM).

13. Storage period

Your data will be processed trustingly, responsibly, as described in this privacy policy and in accordance with applicable data protection law. We only store the data for as long and to the extent necessary for the purposes described or for legal reasons.

14. Contact details

This privacy policy applies to data processing by:

Controller	BeEdu AG, Altgasse 63, 6340 Baar, Schweiz [email protected]
Controller	Upgrade Yourself AG, Altgasse 63, 6340 Baar, Schweiz [email protected]
Supervisory authority (in Switzerland)	Eidgenössischer Öffentlichkeits- und Datenschutzbeauftragter, EDÖB, Feldeggweg 1, 3003 Bern, Schweiz www.edoeb.admin.ch/edoeb/de/home.html

15. Up-to-dateness and changes to this data protection declaration

We may change or adapt this privacy policy at any time. The current data protection declaration can be accessed at https://beedu.ch.